Introduction and Aims
The genre I have chosen for
my music magazine is Rap. The reason being its an interesting music genre due
to the way its produced. The style of Rap appeals to people who understand the
lyrics, so the market sector I am aiming to is 16 to 30 due to the beat, lyrics
and bass appeals to this sector. The age group is quite narrow because Rap is
often referred to black people and is related to thugs, but personally I think
its wrong because due to the lyrics and the beat, rappers are referring to life
in general, life on the street and many rap songs refer to social views and
political views. Meanwhile rap is often
controversial because rappers have lyrics referring to gang violence and gang
culture, personally I like the fact this is included because its showing views
of many cultures and society.
Rap is mainly appealing to
male audiences but in America especially there is a high percentage of female
audiences. So as we are in the UK I hope my magazine will apply for male
audiences. Rap is not mainstream in the UK, which doesn’t indicate that its not
listened to Unlike R n B rap is not ordinary, but in America it’s referred as
mainstream in some parts. My magazine will have an informal cover and theme
because rap is linked to street culture as it was started in Afro-American
regions so due to the link with street culture.
To get some ideas I have
used some mind maps to get some initial ideas on paper. I decided that I was
going to do a cross between Rap and hip hop, so I brainstormed four main
aspects I was going to cover, firstly which artists/rappers I would concentrate
on and get inspiration from. Secondly what colour scheme I can concentrate on,
so I gathered some initial colours to use. Thirdly which images I can use
preliminarily, consequently how I am going to get images and how to use them in
my magazine. Finally what I could include on my front cover, how it’s going to
be structured with cover lines etc.
A thought on artists, is that I have been
inspired by specific rappers, like Tupac Shakur and Rick Ross these two rappers
specially, talk about life in the “ghetto” basically a part in the specially
mainly in the slum area occupied by minority groups in there case groups
occupied by Afro-American gangs and how gang warfare influences them, they also
rap about life for the children and families.
Another point of interest for me was two main magazines, which have
motivated me to do a magazine on this genre are XXL magazine and The Source
magazine they both cover genres like rap and hip-hop.
